Business Automation

WhatsApp Automation Platform

Created a WhatsApp marketing automation web app for bulk messaging, scheduled campaigns, customer list uploads, Meta API integration, and reply management.

API used
Meta WhatsApp Cloud
Bulk upload
Large customer lists
Automation type
Scheduled campaigns
Challenge

What needed to move

Businesses often need an affordable and customizable way to send WhatsApp campaigns, manage customers, and handle replies. This app provides a custom-built platform for those workflows.

Next.js frontend with SaaS-style campaign dashboard
Supabase database for contacts and campaign records
Meta WhatsApp Cloud API for template message delivery
Campaign scheduler with message status tracking
Solution Architecture

How the system was shaped

The implementation focused on clarity, repeatability, and operational confidence.

Built a campaign dashboard for creating and scheduling WhatsApp message campaigns.
Integrated Meta WhatsApp Cloud API for template message delivery.
Added bulk customer list upload with contact management.
Designed a reply inbox for managing customer responses.
Outcomes

Outcomes

Practical improvements in reliability, process visibility, and execution speed.

Businesses can run WhatsApp campaigns without expensive third-party tools.
Customer communication is centralized in one dashboard.
Scheduled campaigns reduce manual sending overhead.
Tools Used

Tools used

Technology choices were selected around maintainability, visibility, and dependable delivery.

Next.js
Tailwind CSS
Supabase
Meta WhatsApp Cloud API
Node.js
AI-assisted Development
Execution Timeline

Delivery timeline

The phases below show how the work was framed and stabilized.

Phase 1
API integration

Connected Meta WhatsApp Cloud API for template messaging.

Phase 2
Customer management

Built bulk upload and contact list system.

Phase 3
Campaign builder

Designed campaign creation and scheduling workflow.

Phase 4
Reply inbox

Added incoming message management interface.

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